Marketing Representative - Retail Sales

Company / Location Information

A.O. Smith is a global leader applying innovative technologies and energy-efficient solutions to products manufactured and marketed worldwide. The company is one of the world’s leading manufacturers of residential and commercial water heating equipment and boilers, as well as a manufacturer of water treatment products for residential and light commercial applications. A. O. Smith is headquartered in Milwaukee, Wisconsin, with approximately 12,000 employees at operations in the United States, Canada, China, India, Mexico, the Netherlands, and the United Kingdom.

Primary Function

The Retail Sales Marketing Coordinator is responsible for the coordination of local in-person marketing events like home shows, growing relationships with realtors, adding online marketing content for the website and social medial and monitoring the customer lead database. 

Responsibilities

• Develop, Coordinate and implement local marketing events. Such as Home Shows, Farmers Markets, Industry Trade Shows and other local events.
• Drive company awareness through complimentary water consultations for CWT Inspection Customers resulting in service plans and new equipment.
• Develop and maintain relationships with store management at partner home improvement stores.
• Work with Project Coordinators to assist them with their stores while also directly driving the relationship with assigned stores.
• Set up in-store display tables and talk to customers to schedule water treatment consults.
• Attend Real Estate Inspection presentations with CWT Inspectors.
• Develop opportunities to conduct lunch and learns with local companies.
• Create business relationships through networking groups.
• Call on local realtors offices to coordinate realtor education on our inspection services
• Consult over the phone to provide treatment solutions to CWT Inspection customers with test results that require treatment to close on the house.  Visit the home if needed to complete the sale.
• Complete weekly marketing reports.
• Coordinate adding online marketing content for digital media and diect mail postcards to houses .
• Monitor and maintain Customer Lead Database.

Qualifications

• 1+ year related work experience
• In-person marketing or sales experience preferred.
• Insurable driving record.
• Good planning and organizational skills.
• Communication and customer service skills.
• Well-developed interpersonal communication skills.
• Solid work ethic while maintaining a professional appearance and manner.

Education

We Offer

Competitive compensation package and comprehensive benefits plans which include medical and dental insurance, company-sponsored life insurance, retirement security savings plan, short- and long-term disability programs and tuition assistance.

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ADA Statement & EEO Statement

In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

We consider all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law.